China’s largest truck maker Beiqi Foton Motor is all set to launch a vehicle in India as announcing the plans to entre Indian Market. It also sells vehicles here under German Brand. Company basically wants to combine the german technology with India’s manufacturing to produce heavy duty exports passenger vehicles. Foton Motor an indian unit acquire 250 acres of land at chakan situated in pune in early 2011 to make the plant. This could be renamed as Borgward India. They also have another option to make a new passenger vehicle arm and keep the brand name intact to make the commercial value.
Co is the largest truck maker in China , buying German brand and then using it in India will take tit to a step forward and keep up with the pace. On using the german brand name it will be helping china to camouflage the Chinese background and providing its automobile market a thump. By this it would be taking a step in international market. Xu Xinsheng, Foton’s is head of operation in India. Being the largest truck maker it still lacks in the department of passenger vehicles.