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Tata Motors seeks to start afresh with Zica; to target first-time buyers

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Tata Motors are looking forward to open up with their new phase in car segment with the launch of “Zica ” to be back as the center of cars in India. The Zica is basically a compact hatchback that will be competing Maruti Suzuki Wagon r and Celerio and also Hyundai’s i10 in the segment of Rs 40,000 to 45,000cars a month just after the nano .

The company has unveiled its car in the market last week with expectations to start the sell in January. It is estimated that the car will be launched and available at a price slot of Rs. 3.59 lakh to Rs 5.59 lakh for the Indian buyers. While talking about Tata Zica specifications we could start off with a all new platform that has  been solely designed for this car . More than 200 engineers have started to work over this project 36 months ago eventually under the Tata Jaguar inspired motors. Company is bringing it to the market after the Zest sedan and Bolt .

 

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